Dear Fortitude family,

Welcome back to my midweek motivation! Each day and week brings its own set of experiences and inspirations, compelling me to share my thoughts with all of you.

I'm excited to share my top picks of the week from social media, and I encourage everyone to send in the posts that inspire you. There's a wealth of amazing content out there that deserves recognition! As our community expands, I'll make sure to highlight the submissions that resonate with all of us. Let's keep sharing and growing together!

The Playbook

This Week

Did You Know?

Most goal pursuit, and thus most persistence, in daily life is episodic rather than continuous. People do not start and finish goals in one uninterrupted episode. They pursue goals across many episodes and often over long periods of time. Some goals require episodic pursuit by design (e.g., “meditate daily,” “eat vegetarian on Mondays”). Other goals require episodic pursuit because they are maintenance goals that require regular attention (e.g., “keep the lawn looking nice”) or because they are abstract and involve the regulation of behavior across domains and time, and may be pursued dynamically by a wide variety of potential means (e.g., “be healthy”).

To Building Fortitude.

Warm regards,

Colin Jonov CEO & Founder, Athletic Fortitude

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